Prosecution Insights
Last updated: October 27, 2026
Application No. 18/158,340

METHODS AND APPARATUS TO ASSOCIATE TRANSACTIONS WITH MEDIA IMPRESSIONS

Non-Final OA
Filed
Jan 23, 2023
Priority
Aug 29, 2014 — continuation of 14/473,654 +1 more
Examiner
ALVAREZ, RAQUEL
Art Unit
3622
Tech Center
3600 — Transportation & Electronic Commerce
Assignee
The Nielsen Company (US) LLC
OA Round
3 (Non-Final)
50%
Grant Probability
Moderate
3-4
OA Rounds
8m
Est. Remaining
57%
With Interview

Examiner Intelligence

Grants 50% of resolved cases
50%
Career Allowance Rate
307 granted / 618 resolved
-2.3% vs TC avg
Moderate +7% lift
Without
With
+7.4%
Interview Lift
resolved cases with interview
Typical timeline
4y 5m
Avg Prosecution
20 currently pending
Career history
654
Total Applications
across all art units

Statute-Specific Performance

§101
30.0%
-10.0% vs TC avg
§103
37.8%
-2.2% vs TC avg
§102
15.1%
-24.9% vs TC avg
§112
6.2%
-33.8% vs TC avg
Black line = Tech Center average estimate • Based on career data from 618 resolved cases

Prosecution Timeline

Show 2 earlier events
Feb 11, 2025
Response Filed
May 06, 2025
Final Rejection mailed
Nov 06, 2025
Notice of Allowance
May 06, 2026
Applicant Interview (Telephonic)
May 06, 2026
Examiner Interview Summary
May 06, 2026
Request for Continued Examination
May 07, 2026
Response after Non-Final Action
Jun 25, 2026
Non-Final Rejection mailed (current)

Precedent Cases

Applications granted by this same examiner with similar technology

Patent 12755300
INFORMATION PROCESSING DEVICE, RESTAURANT SYSTEM, INFORMATION PROCESSING METHOD, AND STORAGE MEDIUM STORING PROGRAM
1y 11m to grant Granted Oct 06, 2026
Patent 12711521
System and Method for Tracking and Rewarding Users and Providing Targeted Advertising
1y 8m to grant Granted Aug 18, 2026
Patent 12682998
HEALTH PASS SYSTEMS AND METHODS
5y 3m to grant Granted Jul 14, 2026
Patent 12657605
DYNAMICALLY ARRANGED DIGITAL CIRCULARS
1y 11m to grant Granted Jun 16, 2026
Patent 12632883
RECOMMENDATION MODEL TRAINING METHOD, RECOMMENDATION METHOD, APPARATUS, AND COMPUTER-READABLE MEDIUM
3y 4m to grant Granted May 19, 2026
Study what changed to get past this examiner. Based on 5 most recent grants.

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Prosecution Projections

3-4
Expected OA Rounds
50%
Grant Probability
57%
With Interview (+7.4%)
4y 5m (~8m remaining)
Median Time to Grant
High
PTA Risk
Based on 618 resolved cases by this examiner. Grant probability derived from career allowance rate.

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