Prosecution Insights
Last updated: July 17, 2026
Application No. 18/572,056

INTERACTION METHOD AND APPARATUS BASED ON MULTIMEDIA CONTENT, AND DEVICE AND STORAGE MEDIUM

Final Rejection §101§102§103§112
Filed
Dec 19, 2023
Priority
Jun 21, 2021 — CN 202110687974.1 +1 more
Examiner
TRAN, TUYETLIEN T
Art Unit
2179
Tech Center
2100 — Computer Architecture & Software
Assignee
Beijing Zitiao Network Technology Co., Ltd.
OA Round
2 (Final)
68%
Grant Probability
Favorable
3-4
OA Rounds
1y 3m
Est. Remaining
99%
With Interview

Examiner Intelligence

Grants 68% — above average
68%
Career Allowance Rate
440 granted / 649 resolved
+12.8% vs TC avg
Strong +34% interview lift
Without
With
+33.7%
Interview Lift
resolved cases with interview
Typical timeline
3y 10m
Avg Prosecution
16 currently pending
Career history
667
Total Applications
across all art units

Statute-Specific Performance

§101
1.8%
-38.2% vs TC avg
§103
89.6%
+49.6% vs TC avg
§102
5.4%
-34.6% vs TC avg
§112
1.1%
-38.9% vs TC avg
Black line = Tech Center average estimate • Based on career data from 649 resolved cases

Office Action

§101 §102 §103 §112
DETAILED ACTION This action is responsive to the following communication: the Amendment filed on 04/09/2026. This action is made final. In this amendment, claims 1-12, 15-16 are pending in the case. Claims 1, 15 and 16 are independent claims. Notice of Pre-AIA or AIA Status The present application, filed on or after March 16, 2013, is being examined under the first inventor to file provisions of the AIA . Claim Rejections - 35 USC § 112 The amendment corrects the previous rejection; therefore, the previous rejection are withdrawn. Claim Rejections - 35 USC § 101 The amendment corrects the previous rejection; therefore, the previous rejection is withdrawn. Claim Rejections - 35 USC § 103 The following is a quotation of 35 U.S.C. 103 which forms the basis for all obviousness rejections set forth in this Office action: A patent for a claimed invention may not be obtained, notwithstanding that the claimed invention is not identically disclosed as set forth in section 102, if the differences between the claimed invention and the prior art are such that the claimed invention as a whole would have been obvious before the effective filing date of the claimed invention to a person having ordinary skill in the art to which the claimed invention pertains. Patentability shall not be negated by the manner in which the invention was made. Claims 1-3, 15-16 are rejected under 35 U.S.C. 103 as being unpatentable over Zha et al. (US 2018/0012308 A1; hereinafter Zha). As to claim 1, Zha teaches: An interaction method based on multimedia contents (see Fig. 5-6A and ¶ 0013, 0064), comprising: obtaining feedback information corresponding to a first multimedia content in response to a preset interaction operation triggered for the first multimedia content (see Fig. 5 and ¶ 0013-0015; the resource publisher client being configured to release a network resource {~network resource is interpreted as a first multimedia work/content} to the background server; the background server shares the network resource to at least one resource consumer clients. See ¶ 0016; displaying, by the resource consumer client, a presentation window of the network resource, the presentation window including a resource rewarding affordance corresponding to the network resource, and the resource rewarding affordance being an operation affordance used for rewarding a resource to a publisher of the network resource. See ¶ 0017; sending, by the resource consumer client, a resource rewarding instruction for the network resource to the background server according to a resource rewarding operation triggered based on the resource rewarding affordance {~a preset interaction operation}. ¶ 0018; the background server executing, by the background server, the resource rewarding instruction and sending reward feedback information{~obtaining feedback information} to the resource consumer client according to the resource rewarding instruction), wherein the feedback information is used to indicate that a first user obtains a virtual object based on the preset interaction operation (See ¶ 0018, 0090; the reward feedback information being used to indicate reward goods obtained due to the resource rewarding operation), and the first user is a creator of the first multimedia content (see Fig. 5 and ¶ 0013-0015; the resource publisher); and displaying the feedback information corresponding to the first multimedia content (see Fig. 5 and ¶ 0019; presenting the reward feedback information to the consumer client). Examiner further notes the limitation “wherein the feedback information is used to indicate that a first user obtains a virtual object based on the preset interaction operation” is directed to intended use of the “feedback information” which does not impart a patentable distinction because it simply expresses the intended use of displaying the descriptive material. The prior art includes each element claimed as evidenced above, although not necessarily in a single prior art reference, with the only difference between the claimed invention and the prior art being the lack of actual combination of the elements in a single prior art reference. One of ordinary skill in the art, before the effective filing date of the claimed invention, could have combined the elements as claimed by known methods (e.g. programming), and that in combination, each element merely performs the same function as it does separately. One of ordinary skill in the art would have recognized that the results of the combination would yield predictable result. As to claim 2, the rejection of claim 1 is incorporated. Zha further discloses: wherein the displaying the feedback information corresponding to the first multimedia content comprises: displaying the feedback information corresponding to the first multimedia content on a pop-up window (Zha: see Fig. 6B and ¶ 0143; a gratitude expression window 66 is displayed). As to claim 3, the rejection of claim 1 is incorporated. Zha further discloses: obtaining feedback effect data corresponding to the first multimedia content in response to the preset interaction operation triggered for the first multimedia content; wherein the feedback effect data includes at least one of audio effect data, video effect data and animation effect data; and playing the feedback effect data (Zha: see Figs. 6B-6C and ¶ 0135; The reward feedback information is used to indicate reward goods obtained due to the resource rewarding operation. after completing the resource rewarding operation, the user may obtain corresponding reward goods. The reward goods may be pre-configured by the publisher according to an actual case. The reward goods include virtual goods. The virtual goods include at least one of a use right of a specified function, a setting right of a specified attribute, and an obtaining right of specified contents. For example, the use right of the specified function may be a use right of a function such as a chat surprise (e.g., bonus content) in an instant messaging application. The setting right of the specified attribute may be a setting right of an attribute such as an avatar decoration, a chat background, or a shadow effect. The obtaining right of the specified contents may be an obtaining right of contents such as a specified emoticon, a specified video, specified music, a specified picture, a specified article, or a specified APP. ¶ 0143; an animation effect of a chat surprise appears on the chat window). Regarding independent claim 15, claim 15 is directed to a device, comprising: a memory, a processor, and a computer program stored in the memory and executable on the processor, wherein when the processor executes the computer program to implement the interaction method steps as claimed in claim 1; therefore, is rejected under similar rationale. (Zha: see Fig. 1-2 and ¶ 0065-0077). Regarding independent claim 16, claim 16 is directed to a non-transitory computer-readable storage medium comprising computer programs/instructions which, when executed by a processor, realize an interaction method steps as claimed in claim 1; therefore, is rejected under similar rationale. (Zha: see Fig. 5-6A and ¶ 0013-0018). Claims 4-9, 12 are rejected under 35 U.S.C. 103 as being unpatentable over Zha et al. (US 2018/0012308 A1; hereinafter Zha) in view of Kawakami et al. (US 2021/0204014 A1; hereinafter Kawakami). As to claim 4, the rejection of claim 3 is incorporated. Zha further teaches wherein the first multimedia content is a video content or a music content (Zha: see ¶ 0061; the type of network resources includes, but is not limited to: video, music, picture, articles, and applications). However, Zha does not appear to teach: the playing the feedback effect data comprises: determining playback volume of the feedback effect data based on current volume of the first multimedia content; wherein the playback volume is greater than the current volume of the first multimedia content; and playing the feedback effect data based on the playback volume. Kawakami is relied upon for teaching the limitations. Specifically, Kawakami discloses a method/feature of playing effect data (see ¶ 0012) comprises: determining playback volume of the feedback effect data based on current volume of the first multimedia content; wherein the playback volume is greater than the current volume of the first multimedia content; and playing the feedback effect data based on the playback volume (see ¶ 0141; An example of the virtual item 12-1d subjected to the commitment in this embodiment is a symbol representing the support or the praise of the viewer or the distributor, and for example, can be a production such as a wine glass object that falls from the top to the bottom of the virtual space (FIG. 27(A)), a grass object that grows on the ground or from the bottom of the virtual space (FIG. 27(B)), or firework directed toward the top from the bottom in the virtual space. In addition, a sound production, an oscillation production, an animation production, and the like, associated with the production of such objects, may be added. The sound production, for example, may be the sound of the blasted firework or a sound effect of clinking wine glasses together, or may be a voice such as instrumental interlude or shout used in Kabuki or the like. At this time, in the case of performing a manipulation such as setting the virtual item to be subjected to the commitment to be transparent, it is also possible to perform a production in which only a sound is subjected to the commitment as a virtual item. In addition, similarly, a signal for operating an oscillation function may be transmitted to the distributor terminal and/or the viewer terminal at the time of the commitment of the virtual item, and the oscillation production may be added to the commitment of the virtual item). Both references are directed to playing of special effect data; therefore, it would have been obvious to one of ordinary skill in the art, before the effective filing date of the claimed invention, to have modified the feedback effect data of Zha to include the sound effect as disclosed by Kawakami to obtain the feedback effect data as claimed. One would be motivated to make such a combination is because of the overlapping subject matter and advantages provided by the Kawakami reference such that the feedback effect data can be played with distinct sound to caught user’s attention; thus, enhance user interaction during the live streaming session (Kawakami: see ¶ 0132). As to claim 5, the rejection of claim 3 is incorporated. Zha/Kawakami further teach: configuring feedback effect data corresponding to a second multimedia content in response to a first configuration triggering operation for the second multimedia content; wherein the feedback effect data is used to be played when the preset interaction operation is triggered for the second multimedia content (Zha: Figs. 6A-6C and ¶ 0135, 0143; feedback effect data for network resource which can include, but is not limited to: video, music, picture, articles, and applications, see ¶ 0061; the gratitude expression information may be configured by the publisher, see ¶ 0142. Kawakami: see ¶ 0141; special effects such as animation effect, sound effect can be configured to be added to a virtual object). Thus, combining Zha and Kawakami would render obvious the limitations of claim 5 for the same reasons as set forth in claim 4. As to claim 6, the rejection of claim 5 is incorporated. Zha/Kawakami further teach: displaying a first feedback configuration page in response to a first configuration triggering operation for a second multimedia content, wherein a recording control and/or an uploading control are arranged on the first feedback configuration page (Zha: see ¶ 0142; the gratitude expression information may be configured by the publisher; the gratitude expression information may be media contents such as characters, pictures, cartoons, or videos {~which all need to be uploaded}); and recording or uploading audio data or video data as the feedback effect data corresponding to the second multimedia content in response to the triggering operation for the recording control or the uploading control, or uploading an animation as the feedback effect data corresponding to the second multimedia content (Zha: see ¶ 0142; the gratitude expression information may be configured by the publisher; the gratitude expression information may be media contents such as characters, pictures, cartoons, or videos {~which all need to be uploaded}). As to claim 7, the rejection of claim 3 is incorporated. Zha/Kawakami further teach: configuring feedback effect data corresponding to a second user in response to a second configuration triggering operation; wherein the feedback effect data is used to be played when the preset interaction operation is triggered for a third multimedia content with the second user as the creator (Zha: Figs. 6A-6C and ¶ 0135, 0143, 0061; feedback effect data for network resource which can include, but is not limited to: video, music, picture, articles, and applications. See ¶ 0142; the gratitude expression information may be configured by the publisher; the gratitude expression information may be media contents such as characters, pictures, cartoons, or videos. Kawakami: see ¶ 0141; special effects such as animation effect, sound effect can be configured to be added to a virtual object). Thus, combining Zha and Kawakami would meet the limitations of claim 7 for the same reasons as set forth in claim 4. As to claim 8, the rejection of claim 5 is incorporated. Zha/Kawakami further teach: displaying a second feedback configuration page in response to the second configuration triggering operation, wherein the recording control and/or the uploading control are arranged on the second feedback configuration page (Zha: see ¶ 0142; the gratitude expression information may be configured by the publisher; the gratitude expression information may be media contents such as characters, pictures, cartoons, or videos {~which all need to be uploaded}); and recording or uploading audio data or video data as the feedback effect data corresponding to the second user in response to the triggering operation for the recording control or the uploading control, or uploading an animation as the feedback effect data corresponding to the second user (Zha: see ¶ 0142; the gratitude expression information may be configured by the publisher; the gratitude expression information may be media contents such as characters, pictures, cartoons, or videos {~which all need to be uploaded}). As to claim 9, the rejection of claim 5 is incorporated. Zha/Kawakami further teach: deleting or modifying the feedback effect data in response to a deleting operation or a modifying operation for the configured feedback effect data (Zha: see ¶ 0142; the gratitude expression information may be configured by the publisher; the gratitude expression information may be media contents such as characters, pictures, cartoons, or videos; the configuration would allow modifying the feedback effect data because in Kawakami: special effects such as animation effect, sound effect can be configured to be added to a virtual object, see ¶ 0141). Thus, combining Zha and Kawakami would meet the limitations of claim 9 for the same reasons as set forth in claim 4. As to claim 12, the rejection of claim 5 is incorporated. Zha/Kawakami further teach: wherein after the configuration of the feedback effect data is completed, the method further comprises: playing a fourth multimedia content on a preview page; and playing the feedback effect data on the preview page in response to the preset interaction operation triggered for the fourth multimedia content (Zha: Figs. 6A-6C and ¶ 0135, 0143; feedback effect data for network resource which can include, but is not limited to: video, music, picture, articles, and applications, see ¶ 0061; the gratitude expression information may be configured by the publisher, see ¶ 0142. ¶ 0125; preview image. Kawakami: see ¶ 0141; special effects such as animation effect, sound effect can be configured to be added to a virtual object). Thus, combining Zha and Kawakami would render obvious the limitations of claim 5 for the same reasons as set forth in claim 4. Allowable Subject Matter Claims 10-11 are objected to as being dependent upon a rejected base claim, but would be allowable if rewritten in independent form including all of the limitations of the base claim and any intervening claims. Response to Arguments Applicant's arguments filed 04/09/26 have been fully considered but they are not persuasive. Applicants argued that all the cited references fail to render obvious claims 1-12, 15, and 16 because all the cited references fail to disclose at least that “the feedback information is used to indicate that a first user obtain a virtual object based on the preset interaction operation, and the first user is a creator of the first multimedia content” (see Remark page 8). In response, the examiner respectfully disagrees and directs the applicants to the fact that the limitation “wherein the feedback information is used to indicate that a first user obtains a virtual object based on the preset interaction operation” is directed to intended use of the “feedback information” which does not impart a patentable distinction because it simply expresses the intended use of displaying the descriptive material. Nonetheless, Zha discloses displaying, by the resource consumer client, a presentation window of the network resource, the presentation window including a resource rewarding affordance corresponding to the network resource, and the resource rewarding affordance being an operation affordance used for rewarding a resource to a publisher of the network resource (see ¶ 0016, 0021, 0028, 0092, 0102). Clearly, Zha discloses a mechanism to obtaining/providing reward feedback information for the creator of the multimedia content. For at least these reasons, the examiner concludes that the combined teaching of Zha would render obvious the disputed features. Regarding eligibility of reference Chandrashekar (see Remark page 12), the examiner acknowledges the that the Chandrashekar does not qualify as prior art under 35 U.S.C. 102. The previous rejection on claims 10-11 are now withdrawn and indicated as allowable rewritten in independent form including all of the limitations of the base claim and any intervening claims. Conclusion THIS ACTION IS MADE FINAL. Applicant is reminded of the extension of time policy as set forth in 37 CFR 1.136(a). A shortened statutory period for reply to this final action is set to expire THREE MONTHS from the mailing date of this action. In the event a first reply is filed within TWO MONTHS of the mailing date of this final action and the advisory action is not mailed until after the end of the THREE-MONTH shortened statutory period, then the shortened statutory period will expire on the date the advisory action is mailed, and any nonprovisional extension fee (37 CFR 1.17(a)) pursuant to 37 CFR 1.136(a) will be calculated from the mailing date of the advisory action. In no event, however, will the statutory period for reply expire later than SIX MONTHS from the mailing date of this final action. The prior art made of record on form PTO-892 and not relied upon is considered pertinent to applicant's disclosure. Applicant is required under 37 C.F.R. § 1.111(c) to consider these references fully when responding to this action. It is noted that any citation to specific, pages, columns, lines, or figures in the prior art references and any interpretation of the references should not be considered to be limiting in any way. A reference is relevant for all it contains and may be relied upon for all that it would have reasonably suggested to one having ordinary skill in the art. In re Heck, 699 F.2d 1331, 1332-33,216 USPQ 1038, 1039 (Fed. Cir. 1983) (quoting In re Lemelson, 397 F.2d 1006,1009, 158 USPQ 275,277 (CCPA 1968)). Any inquiry concerning this communication or earlier communications from the examiner should be directed to TUYETLIEN T TRAN whose telephone number is (571)270-1033. The examiner can normally be reached M-F: 8:00 AM - 8:00 PM. Examiner interviews are available via telephone, in-person, and video conferencing using a USPTO supplied web-based collaboration tool. To schedule an interview, applicant is encouraged to use the USPTO Automated Interview Request (AIR) at http://www.uspto.gov/interviewpractice. If attempts to reach the examiner by telephone are unsuccessful, the examiner’s supervisor, Irete (Fred) Ehichioya can be reached on 571-272-4034. The fax phone number for the organization where this application or proceeding is assigned is 571-273-8300. Information regarding the status of published or unpublished applications may be obtained from Patent Center. Unpublished application information in Patent Center is available to registered users. To file and manage patent submissions in Patent Center, visit: https://patentcenter.uspto.gov. Visit https://www.uspto.gov/patents/apply/patent-center for more information about Patent Center and https://www.uspto.gov/patents/docx for information about filing in DOCX format. For additional questions, contact the Electronic Business Center (EBC) at 866-217-9197 (toll-free). If you would like assistance from a USPTO Customer Service Representative, call 800-786-9199 (IN USA OR CANADA) or 571-272-1000. /TUYETLIEN T TRAN/Primary Examiner, Art Unit 2179
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Prosecution Timeline

Dec 19, 2023
Application Filed
Nov 19, 2025
Non-Final Rejection (signed) — §101, §102, §103
Jan 09, 2026
Non-Final Rejection mailed — §101, §102, §103
Apr 09, 2026
Response Filed
May 28, 2026
Final Rejection mailed — §101, §102, §103 (current)

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Prosecution Projections

3-4
Expected OA Rounds
68%
Grant Probability
99%
With Interview (+33.7%)
3y 10m (~1y 3m remaining)
Median Time to Grant
Moderate
PTA Risk
Based on 649 resolved cases by this examiner. Grant probability derived from career allowance rate.

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