Prosecution Insights
Last updated: August 17, 2026
Application No. 18/778,694

DISPLAY DEVICE AND OPERATING METHOD THEREOF

Final Rejection §103
Filed
Jul 19, 2024
Priority
Jan 20, 2022 — RE 10-2022-0008525 +2 more
Examiner
NAWAZ, TALHA M
Art Unit
2483
Tech Center
2400 — Computer Networks
Assignee
Samsung Electronics Co., Ltd.
OA Round
2 (Final)
89%
Grant Probability
Favorable
3-4
OA Rounds
1m
Est. Remaining
89%
With Interview

Examiner Intelligence

Grants 89% — above average
89%
Career Allowance Rate
557 granted / 624 resolved
+31.3% vs TC avg
Minimal -1% lift
Without
With
+-0.6%
Interview Lift
resolved cases with interview
Fast prosecutor
2y 2m
Avg Prosecution
18 currently pending
Career history
644
Total Applications
across all art units

Statute-Specific Performance

§101
8.6%
-31.4% vs TC avg
§103
51.4%
+11.4% vs TC avg
§102
25.8%
-14.2% vs TC avg
§112
7.6%
-32.4% vs TC avg
Black line = Tech Center average estimate • Based on career data from 624 resolved cases

Office Action

§103
DETAILED ACTION Notice of Pre-AIA or AIA Status The present application, filed on or after March 16, 2013, is being examined under the first inventor to file provisions of the AIA . Priority This application discloses and claims only subject matter disclosed in prior application, and names the inventor or at least one joint inventor named in the prior application. Accordingly, this application may constitute a continuation or divisional. Should applicant desire to claim the benefit of the filing date of the prior application, attention is directed to 35 U.S.C. 120, 37 CFR 1.78, and MPEP § 211 et seq. The presentation of a benefit claim may result in an additional fee under 37 CFR 1.17(w)(1) or (2) being required, if the earliest filing date for which benefit is claimed under 35 U.S.C. 120, 121, 365(c), or 386(c) and 1.78(d) in the application is more tChoin six years before the actual filing date of the application. Acknowledgment is made of applicant’s claim for foreign priority under 35 U.S.C. 119 (a)-(d). The certified copy Chois been filed. Information Disclosure Statement The information disclosure statement (IDS) submitted on 07/19/2024 is in compliance with the provisions of 37 CFR 1.97. Accordingly, the information disclosure statement is being considered by the examiner. Response to Arguments Applicant’s arguments with respect to claims 1-15 have been considered but are moot because the new ground of rejection does not rely on any reference applied in the prior rejection of record for any teaching or matter specifically challenged in the argument. Claim Rejections - 35 USC § 103 In the event the determination of the status of the application as subject to AIA 35 U.S.C. 102 and 103 (or as subject to pre-AIA 35 U.S.C. 102 and 103) is incorrect, any correction of the statutory basis (i.e., cChoinging from AIA to pre-AIA ) for the rejection will not be considered a new ground of rejection if the prior art relied upon, and the rationale supporting the rejection, would be the same under either status. The following is a quotation of 35 U.S.C. 103 which forms the basis for all obviousness rejections set forth in this Office action: A patent for a claimed invention may not be obtained, notwithstanding tChoit the claimed invention is not identically disclosed as set forth in section 102, if the differences between the claimed invention and the prior art are such tChoit the claimed invention as a whole would Choive been obvious before the effective filing date of the claimed invention to a person Choiving ordinary skill in the art to which the claimed invention pertains. Patentability sChoill not be negated by the manner in which the invention was made. The factual inquiries for establishing a background for determining obviousness under 35 U.S.C. 103 are summarized as follows: 1. Determining the scope and contents of the prior art. 2. Ascertaining the differences between the prior art and the claims at issue. 3. Resolving the level of ordinary skill in the pertinent art. 4. Considering objective evidence present in the application indicating obviousness or nonobviousness. Claims 1-2, 9-12 and 15 are rejected under 35 U.S.C. 103 as being unpatentable over Choi et al. (US20210366367) (hereinafter Choi) in view of Ha et al. (US20090002400) (hereinafter Ha). Regarding claim 1, Choi discloses a display device comprising: a display [Fig. 1-4, 0072; display]. one or more processors; and memory storing one or more instructions that, when executed by the one or more processors, cause the display device to (Figs. 1-4, 0028-0035; system with memory and processor). obtain first brightness information corresponding to a current set brightness of the display [Figs. 1-11, 0028-0035, 0068-0072; brightness attributes and other display parameters]. perform image quality processing on a first image to obtain a second image based on the one or more image quality processing parameters [ABS, Figs. 1-11, 0028-0035, 0068-0072, 0110, 0131; dynamic adjustment of display parameters including brightness based on image quality parameters of a plurality of images]. control the display to display the second image while maintaining the current set brightness of the display [ABS, Figs. 1-11, 0028-0035, 0068-0072, 0110, 0131; dynamic adjustment of display parameters including brightness based on image quality parameters of a plurality of images]. Choi discloses the limitations of the claim. However, Choi does not explicitly disclose set one or more image quality processing parameters based on the first brightness information, wherein the one or more image quality processing parameters include at least a noise filter Ha discloses set one or more image quality processing parameters based on the first brightness information, wherein the one or more image quality processing parameters include at least a noise filter [0013, 0024-0027, 0054; image signal processing including removing noise]. It would have been obvious to one of ordinary skill in the art before the effective filing date to incorporate the teachings of Choi with the teachings of Ha as stated above. By incorporating the teachings as such dynamic adjustment and improvements in image quality is achieved (see Ha 0007-0014). Regarding claim 2, Choi discloses the limitations of the claim. However, Choe does not explicitly disclose wherein the image quality processing comprises at least one of noise processing, detail enhancement processing, or contrast ratio enhancement processing. Ha more explicitly discloses wherein the image quality processing comprises at least one of noise processing, detail enhancement processing, or contrast ratio enhancement processing [ABS, 0010-0013, 0023-0027, 0044-0058; image signal processing including removing noise]. It would have been obvious to one of ordinary skill in the art before the effective filing date to incorporate the teachings of Choi with the teachings of Ha for the same reasons as stated above. Regarding claim 9, Choi discloses further comprising a wireless communicator configured to receive a user input for adjusting the current set brightness of the display, wherein the display device is further configured to execute the one or more instructions to obtain the first brightness information based on the user input for adjusting the current set brightness of the display [ABS, Figs. 1-11, 0028-0035, 0068-0072, 0110, 0131; dynamic adjustment of display parameters including brightness based on image quality parameters of a plurality of images]. Regarding claim 10, Choi discloses wherein the user input comprises at least one of an input for changing a screen mode of the display, an input for adjusting a backlight, or an input for adjusting the current set brightness of the display [ABS, Figs. 1-11, 0028-0035, 0068-0072, 0110, 0131; user implemented adjustment of display parameters including brightness based on image quality parameters of a plurality of images]. Regarding claim 11, Choi discloses an operating method of a display device, comprising: obtaining first brightness information corresponding to a current set brightness of a display [Figs. 1-11, 0028-0035, 0068-0072; brightness attributes and other display parameters]. performing image quality processing on a first image to obtain a second image based on the one or more image quality processing parameters [ABS, Figs. 1-11, 0028-0035, 0068-0072, 0110, 0131; dynamic adjustment of display parameters including brightness based on image quality parameters of a plurality of images]. displaying the second image while maintaining the current set brightness of the display [ABS, Figs. 1-11, 0028-0035, 0068-0072, 0110, 0131; dynamic adjustment of display parameters including brightness based on image quality parameters of a plurality of images]. Choi discloses the limitations of the claim. However, Choi does not explicitly disclose setting one or more image quality processing parameters based on the first brightness information wherein the one or more image qualit6y processing parameters include at at least a noise filter. Ha discloses setting one or more image quality processing parameters based on the first brightness information wherein the one or more image qualit6y processing parameters include at least a noise filter [0013, 0024-0027, 0054; image signal processing including removing noise]. It would have been obvious to one of ordinary skill in the art before the effective filing date to incorporate the teachings of Choi with the teachings of Ha as stated above. By incorporating the teachings as such dynamic adjustment and improvements in image quality is achieved (see Ha 0007-0014). Regarding claim 12, Choi discloses the limitations of the claim. However, Choe does not explicitly disclose wherein the image quality processing comprises at least one of noise processing, detail enhancement processing, or contrast ratio enhancement processing. Ha more explicitly discloses wherein the image quality processing comprises at least one of noise processing, detail enhancement processing, or contrast ratio enhancement processing [ABS, 0010-0013, 0023-0027, 0044-0058; image signal processing including removing noise]. It would have been obvious to one of ordinary skill in the art before the effective filing date to incorporate the teachings of Choi with the teachings of Ha for the same reasons as stated above. Regarding claim 15, Choi discloses a non-transitory computer-readable recording medium having instructions recorded thereon, that, when executed by one or more processors, cause the one or more processors to (Figs. 1-4, 0028-0035; system with memory and processor). obtain first brightness information corresponding to a current set of a display [Figs. 1-11, 0028-0035, 0068-0072; brightness attributes and other display parameters]. perform image quality processing on a first image to obtain a second image based on the one or more image quality processing parameters [ABS, Figs. 1-11, 0028-0035, 0068-0072, 0110, 0131; dynamic adjustment of display parameters including brightness based on image quality parameters of a plurality of images]. control the display to display the second image while maintaining the current set brightness of the display [ABS, Figs. 1-11, 0028-0035, 0068-0072, 0110, 0131; dynamic adjustment of display parameters including brightness based on image quality parameters of a plurality of images]. Choi discloses the limitations of the claim. However, Choi does not explicitly disclose set one or more image quality processing parameters based on the first brightness information, wherein the one or more image quality processing parameters include at least a noise filter Ha discloses set one or more image quality processing parameters based on the first brightness information, wherein the one or more image quality processing parameters include at least a noise filter [0013, 0024-0027, 0054; image signal processing including removing noise]. It would have been obvious to one of ordinary skill in the art before the effective filing date to incorporate the teachings of Choi with the teachings of Ha as stated above. By incorporating the teachings as such dynamic adjustment and improvements in image quality is achieved (see Ha 0007-0014). Allowable Subject Matter Claims 3-8 and 13-14 are objected to as being dependent upon a rejected base claim, but would be allowable if rewritten in independent form including all of the limitations of the base claim and any intervening claims. The prior arts of record individually nor in combination do not explicitly disclose adjust a gain of the noise filter used for the nose processing based on the first brightness information and set a contrast ratio enhancing curve used for the contrast ratio enhancement processing based on the first brightness information and obtain the second image based on applying the contrast ratio enhancing curve to the first image, when taken in the environment of the independent claims. Conclusion Applicant's amendment necessitated the new ground(s) of rejection presented in this Office action. Accordingly, THIS ACTION IS MADE FINAL. See MPEP § 706.07(a). Applicant is reminded of the extension of time policy as set forth in 37 CFR 1.136(a). A shortened statutory period for reply to this final action is set to expire THREE MONTHS from the mailing date of this action. In the event a first reply is filed within TWO MONTHS of the mailing date of this final action and the advisory action is not mailed until after the end of the THREE-MONTH shortened statutory period, then the shortened statutory period will expire on the date the advisory action is mailed, and any nonprovisional extension fee (37 CFR 1.17(a)) pursuant to 37 CFR 1.136(a) will be calculated from the mailing date of the advisory action. In no event, however, will the statutory period for reply expire later than SIX MONTHS from the mailing date of this final action. Any inquiry concerning this communication or earlier communications from the examiner should be directed to TALHA M NAWAZ whose telephone number is (571)270-5439. The examiner can normally be reached Flex, M-R 6:30am-3:30pm; F 8:30am-12:30pm. Examiner interviews are available via telephone, in-person, and video conferencing using a USPTO supplied web-based collaboration tool. To schedule an interview, applicant is encouraged to use the USPTO Automated Interview Request (AIR) at http://www.uspto.gov/interviewpractice. If attempts to reach the examiner by telephone are unsuccessful, the examiner’s supervisor, Joe G Ustaris can be reached at 571-272-7383. The fax phone number for the organization where this application or proceeding is assigned is 571-273-8300. Information regarding the status of published or unpublished applications may be obtained from Patent Center. Unpublished application information in Patent Center is available to registered users. To file and manage patent submissions in Patent Center, visit: https://patentcenter.uspto.gov. Visit https://www.uspto.gov/patents/apply/patent-center for more information about Patent Center and https://www.uspto.gov/patents/docx for information about filing in DOCX format. For additional questions, contact the Electronic Business Center (EBC) at 866-217-9197 (toll-free). If you would like assistance from a USPTO Customer Service Representative, call 800-786-9199 (IN USA OR CANADA) or 571-272-1000. /TALHA M NAWAZ/Primary Examiner, Art Unit 2483
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Prosecution Timeline

Jul 19, 2024
Application Filed
Jan 14, 2026
Non-Final Rejection mailed — §103
Mar 10, 2026
Applicant Interview (Telephonic)
Mar 12, 2026
Examiner Interview Summary
Apr 14, 2026
Response Filed
Jun 29, 2026
Final Rejection mailed — §103 (current)

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Prosecution Projections

3-4
Expected OA Rounds
89%
Grant Probability
89%
With Interview (-0.6%)
2y 2m (~1m remaining)
Median Time to Grant
Moderate
PTA Risk
Based on 624 resolved cases by this examiner. Grant probability derived from career allowance rate.

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